Have you tried It's a 10? My stylist Karen first used this "miracle leave-in product" on my hair last year, and we got to talking about how it seemingly came out of nowhere. Apparently, a customer had come into the salon, raving about this "It's a 10" product that she'd been buying at a mall kiosk, so a couple of the stylists tried it, then the salon started stocking it, and everyone fell in love with it. And now you can buy it on drugstore.com!
It's a 10 has almost creamy, almost lotion-like texture, but manages to be lightweight and spray-able. You spray it on damp hair before styling, and it takes care of frizz, flyaways, and dryness, while adding shine and manageability. I have to say, I really like it! I've been buying it since Karen used it on me that day, and when I use it, it's usually the only styling product I need. (Oh, and it smells SO good!)
It's a 10 is in the news these days because the company has partnered with Christina Applegate (who's pregnant, yay!) to support Right Action for Women, the Christina Applegate Foundation. (In case you've been living under a rock, Christina is a breast cancer survivor and underwent a double mastectomy in 2008.)
During October's Breast Cancer Awareness month, 10% of the proceeds from the sale of the special edition pink bottle of It's a 10 Miracle Leave-in Product will help women at high risk for breast cancer get the screenings they need to beat the disease.
Of course, you don't have to wait until October to try this little bottle of fabulousness. Find a retailer here, or buy online at drugstore.com.
Monday, August 02, 2010
Make Your Hair a Perfect Ten with "It's a 10" and Christina Applegate
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